COURSE OVERVIEW

The Corporate Branding Programme is more than a genre of branding training. It is a practical Master-Class meant to transfer skills and expertise used in building the most prominent corporate brands. This course is packaged for practical delivery by the Realtors Marketing Academy’s, School of Branding in collaboration with its affiliate, Imaginative Tech Hub Ltd, one of Nigeria's leading digital advertising and branding agencies.

The programme seeks to achieve the following main objectives:

1. To introduce in the Nigerian real estate industry a top standard manpower development bouquet that ranks among the best in Nigeria and Africa at large.
2. To stimulate business leaders and real estate professionals in the Nigerian real estate industry, to develop a new orientation towards self-awareness, positioning and communication.
3. To promote brand improvement in strategy, creativity, management and best practice compliance.
4. To emphasize the importance of corporate branding in real estate, marketing, digital advertisement, brand research and metrics, as inevitable components of contemporary real estate marketing and advertisement.